case studies

Arccos Golf

Arccos Golf - Leading Big Data and AI company | Global Golf Industry | Ranked as the 3rd most innovative sports company globally!

Using Artificial Intelligence for Game Improvement

APL, in collaboration with Microsoft, designed and implemented golf’s first Artificial Intelligence Caddie for Arccos. The caddie provides real-time recommendations to golfers based on their stats, course features, and weather conditions. The platform leverages golf industry’s biggest global data set from thousands of IOT sensors – 61M+ shots, 368M geotagged data points, and 40K golf courses. The AI engine is a complex multi-model system with 60+ models and 500+ features predicting different facets of the game to provide the optimal course strategy.

International Finance Corporation (IFC))

International Finance Corporation of the World Bank - Largest global development institution focused on the private sector; operating in more than 100 countries.

Artificial Intelligence facilitating Agri-loan disbursements

APL is developing an AI driven credit scoring engine that will determine the risk profile of borrower and non-borrower farmers alike. Data from multiple internal (e.g. core banking) and external source systems (credit bureaus, weather, historical crop yields & prices) will feed machine learning models to create risk scores of borrowers and agri-loan applications. This will not only result in a reduction of non-performing loans, effective disbursements of loans to the right customers, and enhanced operational efficiency.

Tasdeeq

Tasdeeq (Aequitas Information Systems Limited) - Credit Bureau

Delivering Real-time Credit Risk Scores

APL helped Tasdeeq establish their core analytics platform where we integrated data from 75+ financial institutions and non-financial entities such as telecoms, utilities, and government. We used this platform to develop credit risk models for this client. Since traditional credit scoring methods are insufficient due to numerous loan applicants not having a formal credit history or banking records, we used innovative data features such as telecom and utility usage, payment patterns, and social media content. The credit scores are delivered from this platform to the bureau’s clients in real-time!

Faysal Bank Limited

Faysal Bank Limited - Mid-sized Bank | Over 500 Locations in 200+ Cities

Using Artificial Intelligence to Understand Customer Personas and Increase Sales

APL helped the bank increase the hit rate of their credit card sales program (over 75%) while reducing the cost of sales. The foundation for the model was a 360° view of the business that we built by integrating data from over 10 systems. The bank has been able to use this solution to embed analytical capabilities at the core of their operations. Users able to explore key trends and insights in their data with the click of a few buttons

Emirates

Emirates - Top 5 Global Airline

Data Strategy, Architecture, and Modeling

APL helped the airline in understanding their customer personas and buying decisions in order to guide their network planning, pricing, and route optimization strategy. We conducted a deep analysis of 10 airline systems and over 2,000 data fields to design their analytics strategy and architecture. We developed a customized data model to enable the ad-hoc analysis capabilities required by the airline, and helped ramp up the delivery of analytics solutions in-house.

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